HireMeta set out to support and accompany large companies in managing their HR processes through analyses, structuring and strategy development. And as a branding agency, we were involved right from the start.

The name HireMeta® alludes to the meta-level on which the company operates, the bird’s eye view of complex interrelationships and processes.

The logo reflects the many levels on which the company supports its clients, not least the meta-level that gives the company its name.

From our design team for HireMeta®:
Heidi Gruber

The focus on the executive level of large companies is supported by the elegant, minimalist aesthetic and dark blue colour scheme.

A comprehensive brand and CD manual serves as documentation and preparation for employees and partners, which, in addition to the brand positioning, particularly records the practical aspects of the correct use of the logo, colour palette, print types and font family in everyday life.

The website hiremeta.com directly reflects the vibe of the brand positioning: cool, serious but likeable, well-founded, solid and tidy.